Because we do not charge to advertise. Instead, that money is saved and used to offset the BETTER DEALS they agree to do with our books and cards versus any other promotions.
Because our DEALS are BETTER than anything they can find online (including Groupon), in other coupon books (including Entertainment) or in the magazines they get free in the mail.
Fund Raising Groups WIN!
Our philosophy is if we're going to sell our books and cards to consumers, why not go through local schools, churches and other groups that benefit our kids and community and give them over 50% of the money!